Steering you in the right direction

We provide our clients with long-term direction, not just a map to a one-off destination. Leveraging industry know-how and conscious planning, we dig, define, design and develop your product as an extension of your team.

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Our process
01
01
Digging

In this phase we dig up, rather than simply assume, what the problem is. This involves understanding your business, brand, users and technology. But, we also take time to speak to people who are directly affected by the problem at hand and experts who have key insight.

02
02
Defining

With the insight from the digging phase in hand, we will help you define the challenge. By narrowing down our insights to establish the project’s main objectives, we will steer you past ‘interesting’ ideas and take you on the twists and turns that lead you to fresh and exciting opportunities.

  • Design Brief
  • Business Case Rationale
  • Value Proposition
  • Design DNA
  • Product Portfolio Strategy
03
03
Designing

We’re blurring the lines between you and our team. Through consistent collaboration and in-studio workshops with designers, users, partners and you, we’ll have open discussions and exchange ideas that spark innovative solutions. To bring us closer to the final product, our team also builds prototypes. This gives us the opportunity to discover intuitive appeal, test customer experience, foresee obstacles and design solutions more quickly. 

  • Ideation
  • Model Building
  • Exterior & Interior Styling
  • User Experience Design
  • Color, Material & Trim
04
04
Developing

We don’t just design a product, we help you make it a reality. MODYN will step in as your engineers or work alongside your in-house engineering team to refine the model, liaise with manufacturing, streamline elements and ensure the character of the product remains intact throughout production. 

  • Concept Engineering & Prototyping
  • Feasibility Testing
  • Class A Surfacing
  • Supplier Identifications
  • Visualizations (VR, Video & Imaging)

Creative, strategic partnerships

Just as each project requires a creative, strategic approach, so does each partnership. At MODYN, we work with clients in a variety of capacities to help them move their business forward. Sometimes, that is a typical retainer as a design studio. Other times, it is working with a startup as a stakeholder or strategic partner. We are also open to royalty structures for the right products.

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We love working with ambitious brands
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