Urban Mover – Long Tail
A longtail bike as a solution for the evolving mobility landscape


Specifications
- Case Designing a new longtail cargo e-bike
- Client Astro Tech Co. Ltd
- Industry Bikes
Challenge
Cities and urban areas are witnessing a shift as the bicycle replaces the car as the main means of transport. In particular, rechargeable (electric) bikes have gained popularity, while the long-tail cargo bike is now emerging.
The UM long-tail cargo bike offers enhanced comfort for transporting loads or children. Its 24” wheels provide a smooth ride and stability thanks to a low center of gravity, complemented by front suspension for extra comfort. The UM is equipped with a Bosch CX mid-drive motor and an integrated 625W Bosch battery. A 725W Bosch range extender can be added behind the saddle. The powerful drivetrain ensures a comfortable ride, even when fully loaded.
Key Insights
The UM features a streamlined and robust design, with larger square profiles to minimize the frame
The warm PANTONE 467 C color highlights its user-friendly character and reinforces its solid appearance.




The UM features a sleek and robust design, with a solid square frame profile that minimizes the number of struts.
iF Design Award 2024

iF Design award
2024


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