Taking a new product for a spin
A modern take on the ferris wheel, Bosch-Rexroth engineered this spiraling tower which gives visitors a unique experience and city view.
As a totally new product, they asked MODYN to create context for it — illustrating it as a fixture of the skyline, showing how you spiral to the top, as well as how fun and safe it feels to ride.
Entrance sketch
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Beer brewing that’s more accessible and mobile
What started as a playground exercise for a startup turned into an actual client project. The idea was to make home brewing more understandable, accessible and mobile. To do this, we played with the shape and familiarity of a coffee machine, then tapped the heritage of beer making with design details like a copper kettle […]
Sketching new possibilities for the great outdoors
Thule has a well-established product range, but we wanted to trigger them to expand their possibilities. Our team pitched the idea of additional layers of functionality and versatility to their roof box and trailer, allowing customers to easily turn them into tents. We built upon Thule’s existing design form, combining hard and soft materials to […]
