Design Sprint for positive impact
We approached NS — the Dutch Railway — and asked them to participate in a Design Sprint to explore how design could alleviate some of the newfound difficulties of travel during the Covid-19 pandemic.
Together, we decided we wanted to focus on designs that added value to the experience rather than limiting passengers further. This led to solutions like colorful LED lights on platforms to help travelers keep a safe distance. We also incorporated designs with positive environmental impacts by using renewable materials like cardboard and even creating greenspace.
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Inspiring automobile design
SABIC, who supplies the auto industry with plastics and raw materials, wanted to showcase how to use their latest products and innovations. Our team illustrated interesting ways to use their new technologies in automobile design, giving SABIC compelling examples to bring directly to car designers looking for inspiration.
Reimagining a classic to design a unique experience
Ferris wheel producer Dutchwheels asked us to play around and flex our creativity to come up with a new, unique shape for their gondolas. We wanted to focus on the experience, zeroing-in on the details that would add value to the ride while expanding our idea of what this space could actually be. This led […]