Sketching a new future
We wanted to show Hymer how they could redesign their iconic caravans and trailers for a new future with a younger consumer.
To do this, we updated both products with contemporary, sleek and streamlined design features. We wanted the feel of both the interior and exterior to be indulgent, much more like a luxury hotel than camping.
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Taking a new product for a spin
A modern take on the ferris wheel, Bosch-Rexroth engineered this spiraling tower which gives visitors a unique experience and city view. As a totally new product, they asked MODYN to create context for it — illustrating it as a fixture of the skyline, showing how you spiral to the top, as well as how fun […]
Design Sprint for positive impact
We approached NS — the Dutch Railway — and asked them to participate in a Design Sprint to explore how design could alleviate some of the newfound difficulties of travel during the Covid-19 pandemic. Together, we decided we wanted to focus on designs that added value to the experience rather than limiting passengers further. This […]