Sketching a new future
We wanted to show Hymer how they could redesign their iconic caravans and trailers for a new future with a younger consumer.
To do this, we updated both products with contemporary, sleek and streamlined design features. We wanted the feel of both the interior and exterior to be indulgent, much more like a luxury hotel than camping.
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Sketching new possibilities for the great outdoors
Thule has a well-established product range, but we wanted to trigger them to expand their possibilities. Our team pitched the idea of additional layers of functionality and versatility to their roof box and trailer, allowing customers to easily turn them into tents. We built upon Thule’s existing design form, combining hard and soft materials to […]
Digging up new ideas
These sketches were an exercise to find interesting forms for large, often bulky construction vehicles. Our team wanted to define the machinery with added character and dynamic definition — all while incorporating functionality and weight distribution.